The term “Web 2.0” gets tossed around a lot, and I often use “social Web” or “user-driven Web” to give parents a little clearer picture of it. The Pew Internet & American Life Project recently decided to get a better fix on this new phase of the Web, as it’s so often called: who uses it and how they use it in the context of how they use the Internet and Net-connected devices in general. Pew’s just-released findings – in “A Typology of Information and Communication Technology Users” – only further confirmed what a lot of us suspected. The user-driven Web is the youth-driven Web. Only 19% of adult Internet users in the US say they’ve shared something online that they’ve created themselves (artwork, photos, stories, videos), which is what Web 2.0 is all about. “The typology clearly shows how modern information technology is the province of youth,” Pew found (p. 49). Meanwhile, market researcher Yankee Group just released its finding that “72% of US teens are actively logging onto social networking Web sites.” Here’s CNET’s coverage of the Pew study.
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