Wondering about the "Facebook Emotional Manipulation Study" so much in the news these past few days? If so, you're not alone. What's causing this firestorm? Consumer research is nothing new, and we all know academic research certainly isn't. There are some aspects of this that are very different, however, and so cause a great deal of uneasiness if not outrage. What's different here are… The … [Read more...] about The why of the Facebook research fracas & what it calls for